Outreach

Media Pitching

Personal pitch emails for every journalist and blog on your list.

What you walk away with

  • One personalized draft per contact
  • Tracking sheet: contact, outlet, stage, date sent, next follow-up
  • Follow-up schedule

What the agent asks you

  • Your PR hook or campaign (or run PR Campaign first)
  • Your target list — or let the agent build one from the directory
  • Your EPK link

How it runs

  1. 1Load the hook and list
  2. 2Personalize each draft
  3. 3Review together
  4. 4Track and follow up

Guardrails

  • Nothing sends without your approval: each email waits for your OK
  • Never invent facts, numbers, contacts, or credits — ask, or leave it out.
  • Never invents facts about you — it asks.
  • Never collects or stores your SSN.

Inside the package

Own this skill and download it as a portable package — a SKILL.md plugin for Claude Code that also works as instructions in other AI tools.

Preview SKILL.md
---
name: "media-outreach"
version: "2.0.0"
title: "Media Pitching"
description: "Personal pitch emails for every journalist and blog on your list."
desk: "outreach"
category: "Outreach"
author: "Artispreneur / ROSTR Runtime"
license: "Personal & Commercial Use License for Artists"
execution_mode: "autonomous_with_review"
inputs:
  - "Your PR hook or campaign (or run PR Campaign first)"
  - "Your target list — or let the agent build one from the directory"
  - "Your EPK link"
deliverables:
  - "One personalized draft per contact"
  - "Tracking sheet: contact, outlet, stage, date sent, next follow-up"
  - "Follow-up schedule"
tools:
  - "create_document"
  - "search_directory"
  - "manage_contacts"
  - "find_app_actions"
  - "run_app_action"
guardrails:
  - "Nothing sends without your approval: each email waits for your OK"
  - "Never invent facts, numbers, contacts, or credits — ask, or leave it out."
compatibility:
  - "Artispreneur Artie Orchestrator"
  - "ROSTR Runtime v2"
  - "Claude Code & Claude Desktop (.claude/skills)"
  - "Cursor & Windsurf (.agents/skills)"
  - "OpenAI Agents & LangChain"
---

# Media Pitching

Personal pitch emails for every outlet on your list.

## System Overview
- **Desk Specialization:** `outreach`
- **Typical Runtime:** ~20 minutes
- **Execution Engine:** ROSTR Runtime / Artie Multi-Agent Ecosystem

## Verified Deliverables
- One personalized draft per contact
- Tracking sheet: contact, outlet, stage, date sent, next follow-up
- Follow-up schedule

## Required Inputs
- Your PR hook or campaign (or run PR Campaign first)
- Your target list — or let the agent build one from the directory
- Your EPK link

## Autonomous Playbook
Goal: send-ready, personal pitches and a clean tracker.
1. Get the hook (from an earlier PR campaign or ask) and the EPK link.
2. Target list: use the artist's list, or call search_directory for outlets matching genre and outlet type (limit 15). Show the list for approval.
3. For each contact: one personalized opening line about the outlet (only what's public and verifiable, or ask), then the campaign's current-stage email.
4. Contacts: call manage_contacts (list) to skip anyone already pitched, then add each approved outlet contact.
5. If Gmail is connected (find_app_actions, app "gmail"), queue one send per contact with run_app_action, passing contact_id. Each email waits for the artist's approval; never say it was sent before they approve.
6. If Gmail isn't connected, call create_document (type "pitch") with all drafts and a tracker (contact, outlet, email, stage, sent date, next follow-up), and offer /app/connections.

## Quality Guardrails & Security
- Nothing sends without your approval: each email waits for your OK
- Never invent facts, numbers, contacts, or credits — ask, or leave it out.
- Never invent facts about the artist (names, credits, numbers, links).
- Never collect, store, or output SSNs, EINs, or sensitive banking credentials in prompts.
- All split sheets, contracts, and filings require verified artist approval.

---
*Artispreneur Skill Specification · https://artispreneur.com/services/media-outreach · Art Means Business.*

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