Chapter 1 of 7
Module 1.1: What is a Trademark?
A trademark is a symbol, design, or phrase legally registered to represent a company or product.
It distinguishes your goods or services from those of your competitors and protects your brand identity.
Key Points:
- Definition: A trademark is a symbol, design, or phrase that identifies and distinguishes your brand.
- Brand Identity: It protects your brand identity in the marketplace.
- Legal Protection: It provides legal protection against unauthorized use of your brand.
Module 1.2: Trademarks vs. Copyrights vs. Patents
It's important to understand the differences between trademarks, copyrights, and patents, as they protect different types of intellectual property.
Trademarks protect brand names and logos, copyrights protect original creative works, and patents protect inventions.
Key Points:
- Trademarks: Protect brand names and logos.
- Copyrights: Protect original creative works.
- Patents: Protect inventions.
Module 1.3: Why Trademark Your Music or Brand?
Trademarking your music or brand is essential for protecting your intellectual property and securing your unique identity in the marketplace.
It prevents others from using your brand name or logo without your permission and helps you build brand recognition and customer loyalty.
Key Points:
- Intellectual Property Protection: Trademarks protect your intellectual property.
- Brand Recognition: They help you build brand recognition and customer loyalty.
- Legal Recourse: They provide legal recourse against unauthorized use of your brand.
You're on Chapter 1 of 7